How to Add Google Analytics to Wix? Setting Up a Tracking ID

how to add google analytics to wix

Google Analytics can help you track how people are using your website with its powerful tools. If you used Wix to create your site, adding Google Analytics is a breeze. In this article, we’ll show you how to add Google Analytics to Wix and set up a tracking ID. Let’s begin!

Why Connect Google Analytics to Your Wix Site?

Google Analytics is a free service that provides website owners with detailed information about their visitors. This data can be used to improve your site in a number of ways, such as:

  • identifying which pages are most popular and why;
  • seeing through what mediums people are finding your site;
  • tracking conversions (sales, signups, etc.).

The metrics provided by Google Analytics (e.g., the number of visitors, bounce rate, and popular keywords) can be invaluable for making informed decisions about your website. However, before you can start using the service, you need to create a Google Analytics account and connect it to your site. Here’s how to add Google Analytics to Wix websites!

How to Add Google Analytics to Wix?

Connecting Google Analytics to Wix is a simple process that only takes a few minutes. First, you’ll need to create a Google Analytics account and get your measurement ID. Then, you can add the Google Analytics code to your Wix site. Let’s take a look at how to do both of these things.

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Step 1: Creating a Google Analytics Account

If you don’t already have a Google Analytics account, it’s time to sign up. To do this, go to the Google Analytics website and click “Start measuring.” Then, you’ll need to provide some basic information about your website, such as the name and URL. Once you’ve done this, click “Create.”

Step 2: Getting a Google Analytics Code

Now, how to add Google Analytics to Wix? You’ll need a tracking code, known as the measurement ID. To get your tracking ID, follow these steps:

  1. Sign in to your Google Analytics account.
  2. Go to “Admin.”
  3. Select “Create Property” and enter a name for it.
  4. Choose your currency and time zone from the corresponding drop-down menus.
  5. Click “Next.”
  6. In the “Industry Category” drop-down menu, find the category that best matches the type of your business.
  7. Under “How do you intend to use Google Analytics with your business?”, select all the information you want to track and goals you want to achieve.
  8. Click “Create.”
  9. You’ll see the option “Choose a platform.” Select “Web,” then go to “Set up your web stream,” enter your website URL and name the stream.
  10. Click the gear icon, then “Show advanced settings” under “Page views.”
  11. Deselect the “Page changes based on browser history event” option and disable the “Site search” toggle. This will prevent your page view data from being skewed.
  12. Click “Save,” then “Create stream.”
  13. You now have a unique measurement ID that you can copy.

Do you follow us so far? If you’ve managed to set up your Google Analytics account and get a measurement ID, it’s time to move on to the next step – how to add Google Analytics to Wix!

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Adding Your Google Analytics Tracking ID to Wix

Now, go to the dashboard of your Wix site, click “Marketing Integrations,” and locate Google Analytics. Click “Connect,” then “Add Google Analytics ID.” You’ll see a pop-up where you need to paste your measurement ID. Once you’ve done this, click “Save.” That’s it – your Google Analytics account is now connected to your Wix site!

To access the collected data, simply sign in to your Google Analytics account and go to the “Reporting” tab. Here, you’ll find a wealth of information about your website traffic, such as the number of visitors, how they found your site, and which pages they visited.

Enjoy Analyzing Your Visitors’ Behavior!

As you can see, setting up Google Analytics on Wix is a straightforward process. By following the steps in this article, you’ll be able to start tracking your website’s traffic and gathering valuable data in no time. And once you have some statistics to work with, you can start making informed decisions about your website and how to improve it. Good luck!

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